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Our Company

At Marketing Point, Inc., we differentiate ourselves by taking a truly consultative approach. We work with you to understand your business needs and design solutions that deliver the information and insightful analysis to address your business objectives.

 

We believe it's time for marketing research companies to add greater value, to address evolving needs, and to focus on business success rather than simply providing volumes of data.

 

Knowledge Beyond Numbers is what we do, with the emphasis where your business needs it, on solid marketing information you can put to work to build your brand, your company, your organization.

 

Our approach starts with aligning the methodology with your business objectives. It's led by a team of account, technical, and marketing professionals, who are dedicated to finding the best way to meet your needs. It's enabled by constant innovation pushing to find new ways to access, manage, and apply information.

 

Whether you need a specific marketing or research service for a focused business need, or an integrated marketing solution to address broader business issues, an off-the-shelf approach rarely yields optimum results. Today, more than ever before, information must enable decisions, promote change, and influence behavior.

Our CEO

JF Headshot.jpg
Joseph A. Ferris III

Founder & CEO

Joe is the founder/CEO of Marketing Point, Inc. He has more than 20 years of experience in management consulting, marketing research and strategy.  He has assisted numerous Fortune 500 companies in the consumer and business-to-business arenas with his consultative approach towards solving business issues and providing research guidance.

Joe has been involved in the design, development and management of research programs for many prominent companies, such as Delta Faucet Company, MASCO, Gateway, Intel, Microsoft, Honda, Delta Air Lines, Sprint, Frito-Lay, McKinsey & Co., Sony Corporation, Mead Johnson, GE Capital, Dell, United Parcel Service, and Brasscraft Manufacturing Co.

At a strategic level, his leadership has supported the introduction of over 900+ successful products and programs to the U.S. marketplace.
 

His philosophy can be summed up very simply, In the end, marketing research can be reduced to three words: people, products and insights. Unless you've got a good team of people, you can't do much with the other two.

CONTACT US

Ready to make your mark? Contact us!

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Marketing Point, Inc.

Marketing Research and Consulting

®

Tel:  404-816-5518

​

2870 Pharr Court South, NW, Suite 2805

Atlanta, Georgia 30305

info@marketingpointinc.com

2870 Pharr Court South, NW, Suite 2805

Atlanta, Georgia 30305

info@marketingpointinc.com

© 2023 by Marketing Point, Inc.
All Rights Reserved.

 Â®

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